BOTB SQUAREThree years ago my long time Angus Sale Management friend, Rance Long, approached me about partnering and developing an online marketplace to sell live cattle including production oriented cattle, show cattle, embryos and semen via the internet.

Shortly afterwards we created the website, . After months of development and finding the right platform the service our customers we’re excited to offer a number of services from the site.

  • GelbviehAuction LogoAlso, in cooperation with the American Gelbvieh Association, we are please to present the online marketing website for & . All the above sites offer the following quality services.
  • Online is easily formatted for most smart devices for bidding on the go on our online sales. Bid from the pickup truck on the road, from the tractor in the field or in the comfort of your office or home. Photos, videos and hyperlinks are easily accessible.
  • Affordable, Fast and Reliable Real-Time Broadcast Bidding for your livestock auction. Technology has opened up a whole new world of  bidding for livestock breeders whose schedules may not allow them to attend all of the auctions of their choosing. Feedback from bidders have been very positive and our customers have been please with the results’s platform has provided. offers an economical and reliable solution for those who are conscious of cost without compromising service. Contact us for pricing.
  • Proxy and Absentee Bidding – Can’t make the live auction but you’d like to place bids on selected lots in the sale? No problem with’s proxy bidding platform. Simply place your bid before the auction and the system bids on your behalf during the live sale up to your maximum.


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